Animated marketing videos immediately engage website visitors, and the data show that animated marketing videos positively impact SEO, CRO, AND ROI (http://tubularinsights.com/b2b-marketers-video-roi/).
In "Animated Marketing Videos: 5 Predictions for their Future", Video Brewery’s Heather Clark says, "An animated marketing video offers one of the best ways to immediately engage website visitors. As a result, they are becoming a popular tool in digital marketing campaigns. Video conserves a website visitor’s time and effort and allows startup's to explain their main benefits quickly. You might think affordable, top-quality computer-assisted animation is a thing of the future. Well, the future is now…"
She then details five pieces of advice for prospective marketing video producers. What about whiteboard animation? 3D animation? Multi-platform video strategy? Mobile viewing? Gain insight into these issues and more by reading the article here.